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BELOIT, Wis. (August 22, 2019) —My Singing Monsters, the mobile game that‘s captivated millions around the world, will be harmonizing in homes later this fall with new collectible figures!

Since 2012, over 80 million people worldwide have downloaded Big Blue Bubble’s popular My Singing Monsters game. Wind Sun Sky Entertainment is leading the My Singing Monsters franchise expansion, partnering with PlayMonster to further build on this worldwide phenomenon. Audiences will have an opportunity to bring the music home with figures that use never-before-seen technology to harmonize and sing in-sync with each other and recreate the beloved Plant Island song featured in the game. PlayMonster has created an adorable collection of six adult Monsters and eight Baby collectibles. Plus, just like in the mobile game, the more Monsters you collect, the fuller the song becomes.


After receiving a tremendous response from members of the press, digital influencers, and My Singing Monsters fans alike at The Toy Insider’s legendary Sweet Suite 2019 event, the collectibles are making their monstrous debut with limited quantities hitting pre-sales on today. This is music to the ears of the legions of faithful My Singing Monsters fans as they will now have a new and exciting way to engage with their favorite characters.


Fall 2019’s launch will begin with familiar faces like Noggin, Toe Jammer, Mammott, Maw, Furcorn and Entbrat. Each Monster in this first series comes with an accessory that the character likes in the game, as well as an exclusive code for an in-game reward. There is also a special collector pack available, which includes three of everyone’s favorite Monsters: Toe Jammer, Mammott and Noggin. The Baby Monsters each come with their own unique “egg” that they fit inside.

“We fell in love with My Singing Monsters from the moment we saw them — we are very excited to be adding this license to our roster,” said Scott Flynn, VP Sales & Marketing of PlayMonster. “The immense success of the mobile game showed us how important it was for us to stay true to the game which is why we made sure these collectibles feature harmonizing technology to create the signature Plant Island Song for a seamless online/offline experience.”


“PlayMonster has brought their passion as an innovative toy company to develop the most compelling music-based figures in the market today. We couldn’t be more excited to share these toys with our current and future fans.” added Catherine Winder, CEO at Wind Sun Sky Entertainment.


“We are really excited to be partnering with PlayMonster,” said Bryan Davis, SVP, Business Development at Big Blue Bubble. “Their playful work ethic embodies what Big Blue Bubble and My Singing Monsters hopes to bring to all of its’ fans worldwide. We are excited to start this journey with such an amazing brand!”

For more information please visit:


About Big Blue Bubble:

Big Blue Bubble is an established mobile gaming company with more than a decade of experience creating fun, innovative, and accessible titles. They develop mobile games that inspire creativity and encourage people of all ages to embrace their playful side. Big Blue Bubble is a pioneer in the mobile gaming industry and has developed more than 100 video game titles since 2004. Having entered the field long before the days of smartphones, they maintain a proven track record of being the first to market with a variety of innovations in technology and game design, including original gameplay mechanics and revolutionary cross-platform game engines. These milestones have solidified Big Blue Bubble as a long-standing industry veteran. Big Blue Bubble’s commitment to producing fun, engaging games has earned the studio recognition from prestigious organizations around the world, including awards from Deloitte, BAFTA, and IGN for economic growth, people’s choice and editor’s choice, respectively. Big Blue Bubble continues to produce award-winning titles that stand the test of time, including our top-grossing flagship franchise, My Singing Monsters.


About Wind Sun Sky Entertainment:

Wind Sun Sky Entertainment is a Canadian multimedia entertainment company led by former LucasFilm executive, Catherine Winder (Invincible, The Angry Birds Movie 1 & 2, Star Wars: The Clone Wars, Robert Kirkman’s Secret History of Comics). Based in Vancouver Canada, Wind Sun Sky Entertainment (WSS) builds franchises with a focus on creator-driven content for the global marketplace producing in all mediums including interactive, film, television (live action and animation) and games. Under the WSS umbrella is Skybound North, who use expertise in building global brands to expand IP from Skybound’s vast library as well as new IP into the right forms of content, merchandise and beyond. WSS is currently in production on an animated TV adaptation of Invincible for Amazon, and in development on the successful Canadian mobile game My Singing Monsters, which is being adapted into television, interactive, merchandise and more.



About PlayMonster LLC

Beloit, WI-based PlayMonster is a toy and game company that believes in the power of play to make a positive difference in people’s lives. Delivering great play value by designing, manufacturing and marketing innovative, fun products such as “TOTY Game of the Year” Yeti in My Spaghetti® and “TOTY Doll of the Year” Wonder Crew®, along with other award-winning toys and games like The Game of THINGS…®, 5 Second Rule®, Relative Insanity®, Mirari®, Farkle, SET® games, OK to Wake!®, My Fairy Garden®, Automoblox®, Marbleocity®, Kid O® and Super Spinner® is how PlayMonster helps keep play alive for all ages.

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For More Information, Please Contact:                                        

Lisa Wuennemann                              Kassandra O’Brien
PlayMonster LLC                                Director, Marketing and Communications – ChizComm
(800) 524-4263 x1275                        (416) 551-0822 x356          

Shauna Wynne
Director of Public Relations– Wind Sun Sky Entertainment
(310) 746-1443