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Fans of the Popular TV Show can Race to Catch a Killer in this Fast-Paced Social Deduction Game



BELOIT, Wis. (May 23, 2022) – Fans of the popular drama TV show, Criminal Minds, can celebrate in 2022 as PlayMonster has entered into a strategic licensing agreement with ViacomCBS to launch Criminal Minds UNknown SUBject. Featuring characters and nail-biting crime-solving from the popular TV show, this social deduction, interactive party game challenges players to think like a criminal to catch the killer among them. Play as your favorite FBI Behavioral Analysis Unit agents to build a profile and catch the Unsub, or play as an Unsub and hide your crimes and escape the authorities. You can say anything you like, but will the others believe you? Table talk and collaboration is highly encouraged.

Criminal Minds has been entertaining fans for nearly two decades and fuels the passion of armchair detectives. This fast-paced social deduction game fuses the trend of true crime with one of the most popular shows in North America.

The perfect addition to any game night, Criminal Minds UNknown SUBject is a different game each time it’s played, with 8 character cards, 81 action cards, 12 special authorization tiles and a game board. This game is suggested for groups ages 14+ with an MSRP of $19.99. For more information visit


About PlayMonster

PlayMonster, a leading international toy and game company, believes in the power of play to make a positive difference in people’s lives and strives to keep play alive for all ages by delivering great play value through designing, manufacturing and marketing innovative and fun toys, games and activities. PlayMonster’s diversified portfolio includes popular brands and products such as “TOTY Game of the Year” Yeti in My Spaghetti®, plus THINGS…®, 5 Second Rule®, Relative Insanity®, Farkle, Five Crowns®, Spirograph®, Colorforms, My Fairy Garden®, Fashion Plates®, Latchkits®, Snap Ships®, Koosh® and the recently acquired Ann Williams Group including Loopdedoo®, Craft-Tastic®, Craft Crush™ and Sticker & Chill™.


About ViacomCBS

ViacomCBS Inc. (NASDAQ: VIAC; VIACA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, its portfolio includes CBS, SHOWTIME, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+ and Pluto TV, among others. The company delivers the largest share of the television audience in the United States and one of the industry’s most extensive libraries of television and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions. For more information about ViacomCBS, please visit and follow @ViacomCBS on social platforms.



For More Information, Please Contact:                                              

Lisa Wuennemann
PlayMonster LLC


Sierra Percy-Beauregard
Beacon Communications (on behalf of PlayMonster)


To learn more about PlayMonster, visit