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PLAYMONSTER ENHANCES AWARD-WINNING GAME LINE WITH ACQUISITION OF SET ENTERPRISES, INC.

Top-Selling, Award-Winning Card Games Including Time-Proven Classics SET,

Quiddler and Five Crowns, Further Strengthen PlayMonster’s extensive Games Portfolio

BELOIT, Wis. (April 30, 2019) –  PlayMonster LLC further cements its position as a leader in the game aisle and broadens its portfolio of card games with the acquisition of Set Enterprises, Inc., the company behind award-winning family and educational games including SET®, Quiddler®, Five Crowns®, Karma®, WordSpiel® and Zangle®, along with brand extensions.

Set Enterprises’ card games are staples in specialty stores and are sold in over 40 countries. They have earned 100+ best game awards from organizations such as MENSA, Teachers’ Choice, Parents Magazine, Dr. Toy, Parents’ Choice, ASTRA and more.

“Set Enterprises has a terrific portfolio of card games and an impressive loyal consumer following that complement PlayMonster’s card game business,” said Bob Wann, Chief PlayMonster of PlayMonster LLC. “The company has produced ingenious, thought-provoking games that have true staying power. We’re thrilled to add them to our portfolio.”

“Because the games are all invented by my mom and Set Enterprises is a second-generation family business, it was important to find the right fit to ensure the games reach their full potential” said Colette Falco, Owner of Set Enterprises.  “PlayMonster’s passion for fun and commitment to the value of play, together with its impressive stature and experience in the game business make it the perfect company to take our brands to the next level.”

Founded in 1990, Set Enterprises has released over a dozen games, always staying true to its original goal of creating fun and challenging games with unlimited replay value for players of all ages and skill levels.

About PlayMonster LLC

Beloit, WI-based PlayMonster is a toy and game company that believes in the power of play to make a positive difference in people’s lives. Delivering great play value by designing, manufacturing and marketing innovative, fun and quality products, such as “TOTY Game of the Year” Yeti in My Spaghetti® and “TOTY Doll of the Year” Wonder Crew®, along with other award-winning toys and games like The Game of THINGS…®, 5 Second Rule®, Relative Insanity®, Mirari®, Farkle, OK to Wake!®, My Fairy Garden®, Automoblox®, Marbleocity®, Kid O® and Super Spinner® is how PlayMonster helps keep play alive for all ages.

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Contact                               

 

Lisa Wuennemann                                          Sarah Gumina
PlayMonster LLC                                             GennComm for PlayMonster LLC
(800) 524-4263, ext. 1275                             (818) 839-1461
lisaw@playmonster.com                                Sarah@GennComm.com